The Beatles and Sony Music's merchandising department, The Thread Store, joined forces for a string of new "Fab Four" holiday products leading 2020's "12 Days Of The Beatles." The event, which kicked off yesterday (November 9th) culminates with extra special holiday deals on apparel on Black Friday, November 27th (Day 11) and Cyber Monday, November 30 (Day 12).

According to the official announcement:

The Beatles Christmas products range from holiday sweaters, hats, scarves and tree ornaments to branded toys, turntables and more. Each of the 12 Days of The Beatles will focus on a featured collection or product for that day. Find great gift ideas for the ultimate fan on the curated holiday gift guide on The Beatles online store at https://bit.ly/3khcEb3

Ringo Starr told us that after all these years, he's more than happy to talk about the Beatles because he's still proud of the work they left behind: ["Because it's part of the life, it's part of the heritage. I'm not going to hide from it, it's just that's what it was and we were the best band in the land. And what is great for me with the music we made was that it's still relevant. The kids are still buying the music. You can download us now, we're trying to modernize. The music is what's important — not the haircuts."] SOUNDCUE (:20 OC: . . . not the haircuts)

Ringo Starr On Talking About The Beatles :